Case study
Positioning that converts. Outbound that books meetings. Automation that runs operations. One operator across all of it.
Most early-stage teams don't need five specialists and a bloated agency retainer. They need one person who's done the work — GTM positioning, founder-led outbound, and business automations — moving between pieces that are connected anyway.
Website positioning, sharp messaging architecture, ICP mapping, 90-day execution roadmap, and done-for-you founder-led LinkedIn outbound that puts real demos on your calendar.
36.5% acceptance rate · 100+ meetings bookedA focused second opinion brought in where growth work exposes real product gaps. User onboarding, feature prioritization, customer feedback loops, and conversion optimization.
For when meetings book but demos don't convertCustom workflows for SMBs and B2B teams: invoice generation, instant lead intake, task orchestration, WhatsApp/Slack routing, and automated AI research briefs delivered in under 60 seconds.
Invoice automation · Instant lead intake · Ops workflowsA short working session to find out whether the problem is pipeline, positioning, strategy, or something else entirely.
Sometimes it's one thing. Sometimes outbound and positioning need to move together, and I'll say which, honestly.
I execute the work directly, no handoffs to a junior team member you've never spoken to.
Weekly, same day, every week: what moved, what didn't, and what's changing next.
One conversation, no obligation. Tell me what's not working and I'll tell you honestly where to start.
